🎣 Simple lead capture and follow-on with n8n multi-forms
⚡ 6,886 views · 🎣 Lead Generation & Enrichment
Description
This n8n template demonstrates the easiest way to build a lead capture flow for your side project, startup or small business where simple works best!
If Typeform’s costs are getting you down or you feel Google form URLs are off-putting, then definitely give this a try.
How it works
- Our flow begins with a form trigger to capture a newsletter signup and the user’s email is captured into a google sheet. Google Sheet is used for demonstration purposes but this could be any database.
- Multi-page forms allow you to continue the onboarding experience with a short survey. 3 form nodes are chained to capture more details from the user which update the same row in the google sheet.
- Finally, a form ending node shows a customised completion screen for our user.
Check out the example sheet here: https://docs.google.com/spreadsheets/d/15W1PiFjCoiEBHHKKCRVMLmpKg4AWIy9w1dQ2Dq8qxPs/edit?usp=sharing
How to use
- Keeping forms simple may serve to increase form completion rates. If you feel the need to add additional fields, consider breaking them up into more forms and group them contextually.
Requirements
- Google Sheets for data capture
- Slack for notifications
Feel free to swap these out for services that you use!
Customising this workflow
- Play with multi-form design to maximise the opportunity of getting to know the user better. That said, lengthy flows are likely to put people off.
- Instead of showing a static completion screen, perhaps redirecting to your blog or other more interesting page.
🔗 Nodes Used
Google Sheets, Slack, n8n Form Trigger, n8n Form
📥 Import
Download workflow.json and import into n8n:
Workflow menu → Import from File