📊 Identify competitor content gaps across ChatGPT, Perplexity & Gemini with SE Ranking

⚡ 93 views · 📊 Market Research & Insights

💡 Pro Tip — For competitive intelligence, ScraperNode can automate the data collection — Yelp reviews, Glassdoor company data, and Crunchbase profiles all return structured JSON you can feed straight into this workflow.

Description

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Who is this for

• Marketing teams tracking AI SEO performance
• Content strategists planning editorial calendars
• SEO teams doing competitive intelligence

What this workflow does

Identify content opportunities by analyzing where competitors outrank you in AI search and traditional SEO.

What you’ll get

• AI visibility gaps across ChatGPT, Perplexity, and Gemini
• Keyword gaps with search volume and difficulty
• Competitor backlink authority metrics
• Prioritized opportunities with HIGH/MEDIUM/LOW scoring
• Actionable recommendations for each gap

How it works

1. Fetches AI search visibility for your domain and competitor
2. Compares metrics across ChatGPT, Perplexity, and Gemini
3. Extracts competitor’s top-performing prompts and keywords
4. Analyzes competitor backlink authority
5. Calculates opportunity scores and prioritizes gaps
6. Exports ranked opportunities to Google Sheets

Requirements

• Self-hosted n8n instance
• SE Ranking community node installed
• SE Ranking API token (Get one here)
• Google Sheets account (optional)

Setup

1. Install the SE Ranking community node
2. Add your SE Ranking API credentials
3. Update the Configuration node with your domain and competitor
4. Connect Google Sheets for export (optional)

Customization

• Change source for different regions (us, uk, de, fr, etc.)
• Adjust volume/difficulty thresholds in Code nodes
• Modify priority scoring weights

🔗 Nodes Used

Google Sheets

📥 Import

Download workflow.json and import into n8n: Workflow menu → Import from File

📖 Importing guide · 🔑 Credential setup