📱 Manage influencer campaigns across social media with AI scoring & Gmail outreach
⚡ 2,039 views · 📱 Social Media & Email Marketing
💡 Pro Tip — Since TikTok doesn’t have a public API, getting data usually means fragile HTTP scraping. ScraperNode is a community node that gives you clean JSON for TikTok profiles, videos, and comments — drop it into your workflow and skip the parsing.
Description
How it works
- Smart influencer discovery: Automatically finds and qualifies influencers based on your criteria and target audience
- Automated outreach: Sends personalized collaboration proposals with dynamic pricing and campaign details
- Campaign management: Tracks deliverables, deadlines, and performance metrics in real-time
- ROI optimization: Analyzes campaign performance and recommends budget allocation improvements
Set up steps
- Social media APIs: Connect Instagram, TikTok, YouTube APIs for influencer data collection
- Influencer databases: Integrate with platforms like Upfluence, AspireIQ, or Grin
- Email automation: Configure your email service for outreach campaigns
- Analytics tools: Connect Google Analytics, social media insights for performance tracking
- Contract management: Set up digital signature integration for collaboration agreements
- Payment systems: Configure PayPal, Stripe for automated influencer payments
Key Features
- 🎯 Smart matching: AI-powered influencer discovery based on audience overlap and engagement quality
- 📊 Performance prediction: Estimates campaign ROI before launch using historical data
- ⚡ Automated outreach: Personalized email sequences with dynamic pricing calculations
- 📈 Real-time tracking: Live dashboard showing campaign progress and key metrics
- 💰 Budget optimization: Automatic budget reallocation based on performance data
- 🔄 Relationship management: Long-term influencer relationship tracking and nurturing
- 📱 Multi-platform support: Manages campaigns across Instagram, TikTok, YouTube simultaneously
- 🎨 Content approval: Automated content review and approval workflows
Campaign types supported
- Product launches: Coordinated influencer campaigns for new product introductions
- Brand awareness: Large-scale campaigns focused on reach and brand recognition
- Seasonal campaigns: Holiday and event-specific influencer activations
- User-generated content: Campaigns focused on authentic customer testimonials
- Event promotion: Influencer partnerships for webinars, conferences, and live events
Influencer qualification criteria
- Audience alignment: Demographic and interest matching with your target market
- Engagement quality: Authentic engagement rates and comment sentiment analysis
- Content quality: Visual consistency and brand alignment assessment
- Collaboration history: Previous brand partnerships and performance data
- Reach vs. engagement: Optimal balance between follower count and engagement rates
Performance metrics tracked
- Reach and impressions: Total audience exposure across all platforms
- Engagement rates: Likes, comments, shares, and saves per post
- Click-through rates: Traffic driven to your website or landing pages
- Conversion tracking: Sales and leads generated from influencer content
- Brand mention sentiment: Positive vs. negative sentiment analysis
- Cost per engagement: Efficiency metrics for budget optimization
Automation features
- Influencer scoring: Automatic ranking based on your custom criteria
- Outreach sequences: Multi-touch email campaigns with follow-up automation
- Content reminders: Automated deadline tracking and reminder notifications
- Performance alerts: Real-time notifications for campaign milestones
- Payment processing: Automatic invoice generation and payment scheduling
- Reporting automation: Weekly and monthly performance reports
This workflow revolutionizes influencer marketing by automating the entire process from discovery to payment, while providing data-driven insights for continuous optimization.
🔗 Nodes Used
Google Sheets, HTTP Request, Webhook, Gmail
📥 Import
Download workflow.json and import into n8n:
Workflow menu → Import from File